Signature select crispy rice toasted rice cereal
i Photo: Open Food Facts contributors · CC BY-SA
Breakfast cereals · United States

Signature select crispy rice toasted rice cereal

· brand owner: Safeway, Inc.
United States
NOVA3
390 kcalper 100 g · 20% of the reference intake
9.8 gof sugars per 100 g
Barcode (EAN-13)0021130280490
GS1 prefix002 · GS1 US
AdditivesNone found in the ingredients
AllergensGluten
0021130280490

Prefix 002 was issued by GS1 US. It tells you where the code was registered, not where the product was made.

Nutrition

Per 100 g, with the % Daily Value (2,000-calorie diet)
Nutrient100 gDaily Value
Calories390 kcal20%
Total fat1.2 g2%
Total carbohydrate87.8 g32%
Total sugars9.8 g—
Protein7.3 g15%
Sodium0.59 g25%

Open Food Facts, ODbL, record updated March 25, 2026 · Daily Values: 21 CFR 101.9 (FDA).

Ingredients

As printed on the pack; allergens in bold

rice, sugar, salt, malted barley syrup, vitamins and minerals: sodium ascorrate (vitamin c), reduced iron, alpha tocopherol acetate (vitamin e), niacinamide, vitamin a palmitate, pyridoxine hydrochloride (vitamin b6), thiamin mononitpate (vitamin b1), riboflavin (vitamin 82), folic acid, vitamin d, vitamin b12,

Source: Open Food Facts, ODbL · additive names and functions: Open Food Facts taxonomy.

Prices reported by shoppers

Latest prices recorded in Open Prices
DatePriceCity
July 24, 2026$3.99Mountain View, CA
July 24, 2026$3.99Mountain View, CA

Prices are entered by Open Prices contributors from receipts and shelf labels; they vary by shop and by date.

Source: Open Prices (Open Food Facts), ODbL

USDA label data

Serving size 1 1/2 cup (41 g), as declared by the brand to USDA FoodData Central
NutrientPer serving% Daily Value
Calories160 kcal—
Total fat0.5 g1%
Saturated fat0.0 g0%
Sodium240 mg10%
Total carbohydrate36 g13%
Dietary fiber0.0 g0%
Total sugars4.0 g—
Protein3.0 g—
Servings per package
About 8.5
USDA food category
Cereal
Data provider
Label Insight
In FoodData Central
Since November 16, 2023 · label data updated October 16, 2023
FDC ID
2675148

Per-serving amounts are calculated by Shelfpedia from USDA’s per-100 g (or per-100 mL) figures, so they can differ from the rounded numbers printed on the package. % Daily Value uses the FDA Daily Values (21 CFR 101.9).

Source: U.S. Department of Agriculture, Agricultural Research Service. FoodData Central, 2026 (Branded Foods, October 2026 release) · public domain (CC0 1.0).

Who makes it

Brand owner

Safeway, Inc.

Open Food Facts, ODbL

In its category

Position among 1,649 “breakfast cereals” products sold in the United States
Sugars9.8 g · median 21.4 g
Salt1.5 g · median 0.85 g

16% of products in the category contain less sugar than this one. The thin line marks the category median.

See all products in “Breakfast cereals” →

Shelfpedia calculation from Open Food Facts (ODbL) and USDA FoodData Central (CC0) records in the same category sold in the United States, values per 100 g.

Climate impact

3.40kg CO₂e per kg

Reference value for the category “Breakfast cereals”: 3.40 kg CO₂e per kg of product (closest product in Agribalyse).

Calculated by ADEME for the average product consumed in France, from field to plate. It describes the category, not this exact product.

Source: Agribalyse 3.1 (ADEME), Licence Ouverte, update of 30 June 2026 · category match: Open Food Facts taxonomy.

Countries of sale

Sold under this barcode in the United States
United States

Source: Open Food Facts, countries of sale reported by contributors.

Sources

Every block on this page cites its source

Spotted an error? It is fixed at the source, on Open Food Facts, and shows up here at the next update.

How to store it

USDA FoodKeeper guidance for Cereal (ready-to-eat) (Shelf Stable Foods).

WhereHow longNote
Pantry · from date of purchase6–12 months
Pantry · after opening2–3 months

Storage times: USDA FoodKeeper (Food Safety and Inspection Service), public domain. Matched by product category.